Helping our clients cut through the noise

No matter the situation, our mission remains the same:
to position our clients as experts and industry leaders in their respective fields and help them standout from their competition.

Media Relations

The media landscape continues to evolve with traditional newsroom staffs shrinking and an overwhelming amount of content filling the internet and inboxes daily.

At Near Perfect Media, we develop media relations campaigns that implement creative storytelling through a tailored approach to help our clients cut through the noise, achieve their business goals and reach their target audiences.

We’ve helped clients increase brand awareness both locally and on the national stage by securing coverage in mainstream print, broadcast, and digital media through a targeted public relations effort.

Executive Positioning

When doing business with a brand, stakeholders want to have confidence in its leadership. That is why executive positioning is a key component of a well-executed communications strategy.

Whether your executive is a CEO, store manager, executive chef, lawyer or CPA, Near Perfect Media can identify opportunities, such as award nominations and speaking engagements at business or trade events. We position your leaders as experts in their field and a go-to source in the industry, making them powerful brand ambassadors.

Brand Matching & Partnerships

Strategic partnerships allow established brands to reach new demographics, gain greater distribution and dovetail on their partner’s established momentum.

Near Perfect Media regularly leverages relationships with existing clients, as well as connections within a variety of relevant industries, to introduce clients to companies for potential brand matching opportunities. We have also successfully secured paid spokesperson and brand partnership opportunities to help brands reach new audiences and increase sentiment.

Media & Presentation Training

Anyone who speaks on behalf of a brand must be prepared to effectively deliver the brand’s story, as well as be ready to answer the tough questions.

Through media and presentation training, Near Perfect Media helps clients prepare for their time in the spotlight by honing their brand messaging, fine tuning their delivery and crafting responses in challenging situations. Through mock interviews and rehearsals, our team will ensure you’re ready to serve as a brand ambassador.

Social Media

Social media is a key component of an integrated communications campaign. It serves as a great tool for brands to engage in two-way interaction with stakeholders, raise overall brand awareness to new audiences and position their brand as a credible, trusted industry source and leader.

Near Perfect Media works with clients to lead social media strategy or support their existing social media teams through the following activities.

  • Develop monthly content calendars
  • Create content, including photo and video assets
  • Develop and manage promotions with fans and followers to increase engagement
  • Day-to-day community management and interaction
  • Lead social media advertising recommendations and budget

Crisis Communication

If crisis strikes, your brand will immediately be under intense media and public scrutiny. The response must be quick, thoughtful and flawless. Our experienced crisis management team proactively develops multi-step communications plans to ensure that your organization is prepared to respond to a crisis and mitigate risks to your brand’s reputation.

Near Perfect Media has led rapid response crisis management for corporations, celebrities and community leaders.

Legislative Affairs

Near Perfect Media has worked with lawmakers, labor groups and private companies to raise awareness of legislative activities in Lansing and important issues at the local level.

Through strong integrated communications campaigns, including media relations, social media and grassroots advocacy, we have educated the public on complicated issues, changed public opinion and generated support for our clients.


Near Perfect Media assists our clients in developing targeted advertising campaigns comprised of digital, print, sponsorships, and broadcast ads to clearly establish your brand.

In addition to developing a detailed advertising plan, we can leverage our media relationships to assist in negotiating the best rates possible.

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